Influence Crafters Launches Integration with Flowcode

Influence Crafters is proud to announce our full integration with Flowcode, the industry leader in secure, branded QR code technology and offline-to-online audience intelligence.

This partnership fundamentally transforms how our clients experience Connected TV (CTV) and digital radio advertising—by connecting real-world engagement with real-time lead capture, CRM sync, and actionable audience insights.

This marks a major leap forward for media buying: campaigns that are no longer limited to impressions and reach, but built around measurable, first-party data and intelligent performance optimization.

Built for Growth-Focused Brands

Influence Crafters clients now gain access to an enterprise-grade engagement platform trusted by brands like Kraft Heinz, Walgreens, Walmart, and Instacart—fully integrated into every campaign we manage. Our in-house team handles every step of deployment, creative, tracking, and performance delivery.

What's Included with Every CTV and Radio Campaign

Custom Branded QR Codes and Conversion Pages

We embed dynamic, fully branded Flowcodes directly into CTV spots and display ads, paired with high-conversion landing pages built by our team. These assets:

• Capture leads through forms, downloads, or product links

• Route viewers to targeted destinations based on geolocation, date, or time

• Can be updated at any time without altering your creative or ad schedule

Every asset is built and optimized by our creative team, ensuring consistency with your brand, your message, and your campaign goals.

Real-Time CRM Integration and Lead Routing

Every scan and form submission flows directly into your customer relationship management system in real time. This allows you to:

• Instantly add new leads to your sales or nurture pipeline

• Track engagement by source, time, and location

• Trigger automations, follow-ups, and retargeting campaigns without delay

We integrate seamlessly with platforms like HubSpot, Salesforce, Shopify, Snowflake, and others using Flowcode’s robust API and webhook infrastructure.

Audience Insights: See What Drives Your Customers

Flowcode’s Audience Insights platform unlocks a deeper layer of behavioral data that traditional ad metrics cannot offer. With FlowID, you gain:

• First-party identity tracking of every scan, click, and action

• Geolocation-level engagement heatmaps

• Behavioral trends by region, time of day, and ad placement

• Custom reports segmented by team, campaign, and objective

You’ll know not just that someone engaged—but how, when, and where—allowing smarter follow-ups, better targeting, and real ROI attribution.

AI-Powered Landing Page Optimization

Flowcode uses machine learning to optimize your landing page content in real time—showing the highest-performing variation to each user based on past data. This means higher conversions, reduced bounce rates, and better ad efficiency—automatically.

Closed-Loop Attribution and Performance Tracking

Every campaign now includes custom reporting dashboards that show:

• Scan volume and conversion events over time

• UTM-based traffic source breakdowns

• Revenue attribution per campaign

• CRM growth by channel and location

This gives clients complete visibility into the real business outcomes behind their CTV and radio investments.

Security, Compliance, and Scalability

Flowcode meets the highest enterprise standards, including:

• CCPA, HIPAA, GDPR, and SOC 2 compliance

• Single Sign-On (SSO) integration

• Granular permission settings and audit logs

• Full indemnification coverage for enterprise clients

All Creative, Strategy, and Deployment Handled In-House

What sets Influence Crafters apart is not just our media access or pricing—it’s that we manage the entire campaign experience from end to end. Our team will:

• Design and animate branded QR codes for CTV, radio, and billboards

• Build and optimize your landing pages

• Set up CRM integration, tracking pixels, and audience routing rules

• Monitor and refine campaign performance with Flowcode’s analytics tools

You focus on growing your business—we handle the rest.

What This Means for Our Clients

With this integration, Influence Crafters is delivering a complete solution that turns awareness into action. From the moment your ad airs to the moment a lead enters your CRM, every part of the process is measured, optimized, and designed to drive outcomes.

This isn’t just an upgrade.

It’s the new standard for how performance advertising should work across offline media.

Ready to Activate Flowcode?

If you’re an existing client, your strategist will schedule an onboarding session to walk you through the new features.

If you’re new to Influence Crafters, this is your opportunity to experience advertising that delivers measurable, trackable ROI from day one.

Learn more about Flowcode

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Influence Crafters
Where traditional media meets performance marketing.